Since 1992, Sales Results, Inc. has helped law firms convert high-potential business contacts into clients. We have trained over 3200 lawyers in firms of all sizes and descriptions, coaching them to new clients and revenues in excess of $1.5 billion (by their measure).  Click on "Learn about ResultsPath" below.

Our guaranteed 400% return on investment remains unique—not only in the legal services industry, but among sales training programs of all types.

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Selling Philosophy

Professional salespeople don't pitch products or services. They help buyers make good decisions. They help buyers investigate whether or not buying from the seller is a good decision for their companies and themselves. Professional sellers know that they provide real value, and they only speak with buyers who have predictable reasons for preferring their unique value. Therefore, they can confidently focus on reaching a good decision, knowing that a high percentage of good decisions will be "yes."

Since the decision to hire a law firm or lawyer to handle an important matter usually requires the agreement of multiple stakeholders or buyers, we teach lawyers the most advanced methods to manage group decision-making.

Training Philosophy

Education and training are different elements of learning, and too many "training" programs offer only education, i.e., a transfer of information. We combine a group educational seminar with individual market planning, followed by continuous strategic and tactical coaching by which we collaborate in real-time with your lawyers to win specific business opportunities. We will coach your lawyers, review and revise sales correspondence, help plan business events-whatever they need, whatever it takes-for one year or until you measure a 400% return on your training investment, whichever is longer.

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