Converting Partners' High-Potential Contacts Into High-Margin Clients
| How Does ResultsPath Differ From Other Sales Training Programs? Guaranteed Results We coach and guide program participants until they get new clients, or new business from current clients—at least a 400% return on the training investment. You measure it any way you want. We just want you to be happy. Training, not just Education Education makes people knowledgeable about a subject or task, and helps them understand. It tells them what to do, and might even tell them how to do it. It includes steps, procedures, techniques, rationale and theory. But it isn't training. Training makes people more proficient. Many so-called training programs educate people rather than train them. While education enables people to know more about a subject, training makes them skillful at actually performing the related tasks. Education precedes training, but, alone, it creates no lasting effect and has limited value. Training makes people skillful enough to succeed on the job. That comes only from hands-on experience, counseling, and getting a feel for it. The feel for doing it is the skill. To put it into perspective, would any of us have confidence in a surgeon or pilot who had been educated but not trained? Or, for that matter, do you consider well-educated new law school graduates trained? ResultsPath combines education with real training, i.e., targeted sales planning and a "living laboratory" in which a seasoned sales professional works with each lawyer to develop and execute a plan to acquire specific new business. We stick with each lawyer while he or she learns, answering questions and giving guidance at the point of greatest urgency: when the opportunity is there to be grasped. Continue... |
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